Home    Proofreading    Proofreading for International Students    Editing    Rewriting    Copywriting    E-book conversion   
Enquiry Form    Testimonials    Blogspot    UK–US English    Contact Us   

WriteItClearly.com

We make words work for you

Call: +44(0)1483 836124
Email: enquiries@writeitclearly.com

WriteItClearly.com writing, editing and proofreading services

BlogSpot

BlogSpot List

Enid Blyton Comes to McDonald's

by: Marilyn Owen (14 May 2014)

The Secret Seven and the Famous Five seem to be regaining the popularity they enjoyed in previous decades; in fact, Secret Seven books are presently being manifested in McDonald's Happy Meals and eagerly being collected by children.

Over the decades, despite some political correctness and accusations of racism and sexism etc hence the demise of the once-loved golly children have loved these adventures which have stood the test of time. And it is certainly an excellent idea that McDonald's has taken on board. The popular fast food service which incidentally now offers healthy carrot sticks and fruit has teamed up with Kobo UK to add free e-books to the Happy Meal. President and Chief Content Officer of Kobo Michael Tamblyn said that sales of Kobo e-books for kids have grown ten-fold since 2010 and that parents are appreciating the value of digital reading content. He commented: "As passionate readers ourselves, we welcome the opportunity to help inspire children to fall in love with books. We hope the new option to enjoy digital versions of quality, children's books through the Happy Meal will inspire more UK families to build their own personal libraries and read more together."

Jonathan Douglas, director of the National Literacy Trust, added that all forms of reading are very beneficial to children and that recent research has shown how vital it is for children to learn to use technology from an early age so as to make good progress at school. In this way the new e-books and digital content are great for getting children more interested and excited about reading in general.

Views: 1059

Other articles on Writing and literature and Technology and e-books

Some related articles

What have you got planned for the New Year?   What book will be on your Christmas list?   Get writing to keep your brain active  

BlogSpot List


Comments...

Ref: 73 I used to love Enid Blyton's books when I was a kid. Glad to see them back on the "menu"!
Garry - 12:17 20-05-2014

Leave your comment

* Mandatory field

Username
(choose one or use your existing username) *:
Email address (enter your email address) *:
Your Comment *:
Enter security code:
cypher

Home    Our Services    About Us    Blog    Links    Enquiry Form   

© WriteItClearly.com 2006–2018